Simple, transparent pricing

Start free and scale as you grow. No hidden fees, no surprises.

Save 17%

Free

Get started with basic brand tools

Free
  • 1 brand profile
  • Brand DNA Workshop (basic)
  • 5 tool runs per month
  • Basic asset library (100 MB)
  • Community support
  • No Halo Chat
  • No workflows
  • No PDF export
  • No team collaboration
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Pro

Everything you need to build your brand

$29/mo
  • 3 brand profiles
  • Full Brand DNA Workshop
  • Unlimited tool runs
  • Halo Chat assistant
  • Basic workflows
  • PDF & brand guidelines export
  • Asset library (5 GB)
  • Email support
  • API access (1,000 calls/mo)

Team

Collaborate with your team at scale

$79/mo
  • Unlimited brand profiles
  • Everything in Pro
  • Up to 10 team members
  • Advanced workflows
  • Custom brand templates
  • Priority support
  • Asset library (50 GB)
  • SSO / SAML authentication
  • API access (10,000 calls/mo)
  • Dedicated success manager

Need more? Talk to us about Enterprise.

Custom pricing, unlimited everything, dedicated support, and SLA guarantees.

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Frequently asked questions

After your 14-day free trial ends, you'll be automatically moved to our Free plan unless you choose to upgrade. No credit card is required to start your trial.